Still, only few consumers own one of those expensive HDR screens. But here comes the maybe biggest advantage of LUMAGIC: you can use the HDR to create amazingly brilliant SDR content. Let your SDR consumers participate in the HDR experience.

Few broadcasters like to add another house format. But switching to HDR doesn’t necessarily mean switching to a HDR house format. You can “compress” nearly loss-less your HDR and archive this material. LUMAGIC’S patented algorithm is able to maintain almost the entire contrast range of the original HDR image when down-converting to SDR. When upconverting the SDR signal again, this becomes key for reconstructing the HDR image almost to its original contrast range.

Today, even with an agile camera man correct aperture changes can be a challenge, especially in sports, music, and other environments with fast changing light conditions. LUMAGIC, however, can react not only much faster (within a couple of frames) but also manage the luma on a sectional level. Hence, the camera man can focus on catching the right content and get those breath-taking shots.

You can use LUMAGIC on premise or as a cloud solution.